We had the pleasure of attending the largest fresh produce trade show in Asia, Asia Fruit Logistica, last week. It presented a great opportunity to connect with our customers and suppliers and explore new business opportunities.

The event took place over three days, 4-6 September 2024 running alongside Asia Fruit Congress, all held at the Asia World-Expo events centre near Hong Kong airport.

Asia Fruit Logistica is where every link of the international fresh fruit and vegetable supply chain meets face to face each year to make contacts and do business.  

As it’s held in Hong Kong, it represents the gateway to business in China and the entire Asian market and we were looking forward to deepening our understanding and appreciation of the Asian market and its unique needs and opportunities.

The booth attracted a steady stream of visitors, curious to learn more about Radiare and the wider grower shareholder offering from Frutura.

We enjoyed taking the opportunity to be able to meet with many of our existing trusted partners from growers to customers, but more importantly this was an opportunity for us to meet new contacts and network with the Asian market.

As we wrap up our experience at Asia Fruit Logistica, we are feeling energised by the connections we made, the knowledge we gained, and the exposure we received.

Many thanks to the organisers and to Frutura for the space and opportunity to allow us to showcase our latest offerings and to all those that we met at the show.  We hope to see you there next year with even more to share.

For those that we didn’t get to see, we look forward to hopefully seeing you in Madrid at Fruit Attraction at the beginning of October.

Find out more information on Frutura here, a key part of our grower shareholder family.